In graphic design, what does the term "mockup" represent?

The term "mockup" in graphic design refers to a representation of a design in a realistic context. This can include a visual simulation of how a product, such as a website, packaging, or poster, will look when completed and used in its intended environment. Mockups allow designers, clients, and stakeholders to see how the final product will appear, facilitating discussions about aesthetics, functionality, and user experience.

Mockups are crucial in the design process, as they help in visualizing ideas and making adjustments before final production. Photorealistic mockups can provide a clearer sense of how the design will interact with real-world elements, thus aiding in decision-making and showcasing the design effectively to others.